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Showing posts from February, 2018

Daily Search Forum Recap: February 28, 2018

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Search Engine Roundtable Stories:Google Fetch As Google Tool Renders Hash Bang URLs
In 2014, Google's Fetch as Google, the fetch and fender tool in the Google Search Console stopped working with hashbang URLs, URLs that have the #...Google To Clarify How To Make Lazy Loading Images & Content SEO Friendly
Google has said before that they can't see lazy loaded content on mobile but said it is a tricky situation. That was back in 2015, about three years ago...Google's How Search Works Portal Available In 40 Languages
Google's Search Liaison account on Twitter announced they have translated the how search works portal into an additional 17 languages...Rand Fishkin Has Now Left Moz, Starts SparkToro
We knew this day was coming, he announced he was leaving the company he founded with his mother and that day has come. He posted a…

Google Fetch As Google Tool Renders Hash Bang URLs

In 2014, Google's Fetch as Google, the fetch and fender tool in the Google Search Console stopped working with hashbang URLs, URLs that have the #! in them. Well, starting sometime last fall, Google began supporting it again in the Fetch as Google tool. Probably sometime around the same time they announced they killed off the old AJAX crawl schema?John Mueller from Google said on Twitter he believes the support was added back last fall:I think this happened in the fall, but my sense of time has been skewed recently :). It's useful to be able to test #! URLs directly. — John â.o(â§â-½â¦)o.â (@JohnMu) February 27, 2018I don't personally have any sites in my Google Search Console list that are powered by hashbang URLs, but if you do, give it a try.Forum discussion at Twitter.

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Google To Clarify How To Make Lazy Loading Images & Content SEO Friendly

Google has said before that they can't see lazy loaded content on mobile but said it is a tricky situation. That was back in 2015, about three years ago. Now, Google is going to work up some advice and help documents around how to make lazy loading content and images more discoverable by GoogleBot.Why is this important? Well, for site speed. One of the main reasons a site can load slowly is images and lazy loading those images, loading the images as the user scrolls towards it, is a great way to speed things up. I do it at RustyBrick.com and it really helps with the vanity PageSpeed score. :)Now John is saying there are ways to get that content indexed and Google will work on clarifying how to do so.John Mueller said on Twitter this morning "there are various ways to lazy-load images, it's certainly worth thinking about how the markup could work for image search indexing (some work fine, others don't)." "We're looking into making some clearer recommendat…

Google's How Search Works Portal Available In 40 Languages

Google's Search Liaison account on Twitter announced they have translated the how search works portal into an additional 17 languages, bringing it up to a total of 40 languages you can read the portal in.Here is the tweet:Our "How Search Works" guide that covers the fundamentals of how Google Search operates is now available in 17 more languages, bringing the total to almost 40 in all. If your language doesn't automatically load, use the option at the bottom of the page: https://t.co/XVYVK4VYCVpic.twitter.com/NUgutpVuLs — Google SearchLiaison (@searchliaison) February 27, 2018The How Search Works portal first launched in last April.Google also took the opportunity to remind SEOs that they updated the SEO starter guide in December with another tweet.For webmasters, publishers or anyone who runs a web site, our "SEO Starter Guide" covers best practices on appearing in Google Search and was freshly updated last December. Check it out: https://t.co/hUFVf7DXck —…

Rand Fishkin Has Now Left Moz, Starts SparkToro

We knew this day was coming, he announced he was leaving the company he founded with his mother and that day has come. He posted about it last night on his new company blog, SparkToro. The picture you see above is from there as well.SparkToro is a software product and data service to help marketers, public relations professionals, and entrepreneurial teams learn more about the audiences they want to reach. And Rand is leading that up.He wrote a very detailed and transparent blog post about his departure from Moz, a company he founded about 17 years ago (which wasn't named Moz back then).On a scale of 0-10, where 0 is âfired and escorted out of the building by securityâ and 10 is âleft entirely of his own accord on wonderful terms,â my departure is around a 4. That makes today a hard one, cognitively and emotionally. I have a lot of sadness, a heap of regrets, and a smattering of resentment too. But I am, deeply, deeply thankful to all the people who supported me and Moz over the l…